Integrity New Homes is a major contributor to ABBTF - the Australian Brick & Blocklaying Training Foundation Ltd. This foundation trains brick laying apprentices throughout Australia, with huge increases in the New South Wales, Queensland and Western Australian markets. Apprentices in training increased by 21%.
ABBTF was able to repsond to the demand with increased promotion and recuriting programs which contributed greatly to the overall numbers of new apprentice bricklayers. Social media and online promotions are focused on our young target audience.